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It shall not distract or impact in any way the vision of the health warnings required by the Tobacco Products Directive (TPD) on these packages which, for example, in case of tobacco products for smoking, cover 65% of the front and back of the packaging and, at the same time, shall not be totally or partially covered by other labels or stamps
However, according to the results of a three-year survey of 2,000 smokers in Australia, carried out before, during and after the change of the law, researchers said that none of the tobacco industrys dire predictions had been accurate
This ensures motivated smokers using it as a second-line solution to stop smoking can confidently quit with a product made with their health and cessation away from smoking in mind